Overview

All the job titles around “Product” can be confusing and the definitions are abused in the industry:

  • Product Manager
  • Program Manager
  • Project Manager
  • Product Owner
  • Product Marketer
  • Product Operations
Ok… which one should I hire, use on my CV and/or be when I grow up?

Why so many names? Why slice it so finely? How many does any one company need?

I have a framework that I’ve built over time to think about these roles, and this is what I advocate in the companies I work with. …

Michael Smith

Product Executive / CPO, Prodigy Finance, SwiftKey, FuboTV, Google, Amazon, Qualcomm. MBA / MS in CompSci

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